Why would organizations care about developing a mobile first strategy?
What do they need to do to get started?
What are the opportunities and the impact of developing a mobile first strategy?

This presentation provides some background, describes the opportunities and shares some case studies. It gives some key takeaways to develop a winning mobile first strategy.

About the Author Jose Coronado is a user experience executive and strategist. He has in depth experience helping companies drive innovation, transformation and user experience programs. He is an international speaker and workshop facilitator. With over 20 years of practice, Jose has led major project teams in UX Strategy development using visualization and agile methodologies. Jose is the founder and principal of ITX Digital, a design management consulting firm. Prior to ITX Digital, Jose held leadership roles with Automatic Data Processing (ADP), Oracle and AT&T where he delivered extraordinary results on multiple continents.