by Jose Coronado | Mar 30, 2016 | Transformation, UX, UX Management, UX Strategy |
Genuine user experience (UX) design is much more than just cosmetic. It’s not about attaching a pretty interface onto a clunky software application—or, to use an old expression, “putting lipstick on a pig.” UX design is a way of doing business, not just choosing the...
by Jose Coronado | Aug 6, 2015 | Transformation, UX, UX Management |
In a recent article in iRise Velocity, I discussed the role of Design in Business and in IT Leadership. I stressed the importance of designers expanding their perspective beyond good design principles and the end user. Designers and those in UX leadership roles must...
by Jose Coronado | May 15, 2015 | Transformation, UX Management |
The deal is another example of a well-established trend: big companies paying big bucks for design expertise. Kyle Vanhemert, Wired The race for design talent continues and the market is hot. To hire or to acquire is the question that executives in many...